Relationship Marketing: Gaining Competitive Advantage Through Customer Satisfaction and Customer Retention

S. auch:
2010TaschenbuchRelationship Marketing: Gaining Competitive Advantage Through Customer Satisfaction and Customer Retention
Satisfaction

von: Thorsten Hennig-Thurau · Ursula Hansen

Springer Berlin Heidelberg · 2000

Gebunden

ISBN: 978-3-540-66942-5

ISBN-10: 3-540-66942-6