Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress (Developments in ... of the Academy of Marketing Science)

Essentiality

von: Luca Petruzzellis · Russell S. Winer

Gebunden

ISBN-13: 978-3-319-29876-4

ISBN-10: 3-319-29876-3

Springer · 2016