THE DETERMINANTS OF CONSUMER BUYING BEHAVIOUR IN MOBILE PHONE INDUSTRY: In the perspectives of Malaysia

DETERMINANTS

von: Jayaraman Munusamy · Cheam Tat Lim · Shankar Chelliah

Taschenbuch

ISBN-13: 978-3-8383-8885-4

ISBN-10: 3-8383-8885-2

LAP LAMBERT Academic Publishing · 2010